It’s no secret that SEO is an integral part of having a successful website. You can’t neglect this vital aspect if you want to take full advantage of your site with more visitors from search engines like Google, Bing, or Yahoo!
The field of SEO is constantly changing, and it’s essential to stay on top, so you don’t get left behind. But many websites are competing with each other in an attempt at being number one – they’ll keep doing what worked last time without considering any new developments or tips that might be overlooked by others who have already done well with their strategy!
In this blog post, we will discuss some underrated SEO tips that can help your website rank higher in search engine results pages. These tips are essential for any business that wants to improve its online visibility and grow its customer base. Keep reading to learn more!
Improve your website’s SEO using these underrated tips:
- Add redirects when renaming your image files.
- Utilize the use of Internal Linking.
- Google the query you’re trying to rank for.
- Create your website for your users, not to please an algorithm.
01. Add redirects when renaming your image files.
When you’re building a site, it’s important to think about what might change and how your page will need updates or adjustments.
When you rename an image file on your website, it is essential to add a redirect so that the old URL still points to the new image. Adding a redirect is especially important for images that are ranking well in search engines. If you do not add a redirect, the search engine will not be able to find the new photo, and your rankings will suffer.
Redirects are a great way of keeping your site running smoothly, and they’re invisible to the naked eye. Make sure to use them whenever you make any changes to your site!
02. Utilize the use of Internal Linking.
Another underrated SEO tip would be the utilization of Internal Linking. This is an important part of SEO, but many people often overlook it.
Internal links are the bread and butter of SEO. They help search engines find new pages on your website and rank them high in search engine results pages (SERPs). They also make it easier for visitors to find what they are looking for on your website. This is helpful because they don’t have to go back home or forward when looking around after they have found something.
When adding internal links, be sure to use keyword-rich anchor text. This will help improve your website’s rankings for those keywords. Also, be sure to link to relevant pages.
03. Google the query you’re trying to rank for.
This might sound like a no-brainer, but you would be surprised how many people forget to do this!
When you’re trying to optimize your website for a particular keyword or phrase, the first thing you should do is go to Google and type in that query. This will show you what comes up on the first page of the results. Then, take a look at the websites ranking in the top 10. This will give you an idea of what you need to do in order to outrank them.
04. Create your website for your users, not to please an algorithm.
Lastly, one of the most important underrated SEO tips is to create your website for your users, not to please an algorithm. Too often, businesses focus on the little details that will help them rank higher in search engine results pages without considering how it will actually benefit their users.
Your website should be designed to provide a good user experience. This means that your content should be well-written and easy to navigate. If you focus on delivering a great user experience, the search engines will reward you with higher rankings.
Takeaway
So, there you have it! These are just a few of the many underrated SEO tips that can help your website rank higher. Implement these tips, and you will be well on your way to improving your online visibility and growing your business.
But don’t forget, SEO is a process. You won’t see the benefits of your hard work immediately, but they will come over time with consistent application and dedication on behalf of business owners like yourself who want nothing more than for their company’s online presence to be noticed by potential customers!
Do you have any other underrated SEO tips to share? Leave a comment below and let us know! We would love to hear from you.
Be sure to check out our SEO checklist for your 2022 SEO maintenance.
If you need any help on your own website, feel free to reach out to us here.