Social Media Marketing can be a highly effective way of sending traffic and customers to your website in a hub and spoke model of marketing.
With effective strategy, identifying your audience, and having on-brand posts with consistency, its much easier to win than you might think.
At a base level, Social Media should be giving you Brand Exposure and Increasing the Reach of the Business. Millions of people are on social, so getting your messages in front of them can have big rewards.
Alyssa Mullins 00:00
Hey guys, it’s Alyssa. And today I’m going to tell you guys about how social media marketing can help your business or brand. So the first thing that social media marketing can do for you guys is brand awareness. And if you’re wondering what that is brand awareness is kind of just letting people know who you are. It’s letting the people know, hey, we’re here. We exist, maybe even just, we’re here for you. We’re around you locally and things like that. So the next thing that social media marketing does is that it creates an interaction point where you can delight your customers. And that kind of sounds like a lot. But in a way, it’s just something that you can do, where you can say, Hey, guys, we’re here. And you know, Happy Thanksgiving, or even just like, Hey, did you know and then insert some cool fun fact here about what you guys do about your brand about your business. And that’s a really great way to kind of bridge that gap between your business and your customers. The third point is that social media marketing is a great way to get your customers from that platform over to your website or to your business. There are a lot of ways that you can do that. You can put your website link in your bio, along with your address, a phone number, some kind of end goal whether you want them to make a purchase on your website, or you want them to visit you in store. Social media helps bridge that and bring those two things together. If you guys like this video or if you have any questions on how do I do that? How do I get my business out there? Feel free to give us a call, go to our website, fill out a form send us an email. Other than that. Thanks for watching, guys. Bye
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While many go for a shotgun marketing approach and social media “tricks,” our team holds years of experience and a passion for our customers to understand the ever changing playing field.
Our Marketing Strategy Workshop is objective and we provide a road map for your business to identify your target audience, create a consistent brand identity and image, and tactics to improve your awareness, efficency and profitability.
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