Marketing Explained

What is CRM Marketing?

Customer Relationship Management: CRM, The Pinnacle of Software as a Service. Instead of keeping your data, email marketing, form fill systems, etc. in different places, CRMs create a singular place for you to manage your customers, prospects, warm and cold leads. While these systems are pretty fancy and helpful, we typically recommend companies to have a plan and even a designated person with routine duties to manage these.

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Marketing Explained

Creating and cultivating a brand image is essential for any business, but what exactly is a brand? It’s more than a logo, a product, or a promise- in this episode, we’ll reveal the secret of how to leverage your brand for success! In this series all about marketing, learn about what branding is, and how to create an authentic brand for your business.

Marketing Explained

Google My Business has become the gold standard for marketing your local business. It has huge impact on your Local SEO and how people can interact with your business from a mobile device! But Google My Business is also easily forgotten. Learn today what you need to do to build up your presence and beat out the competition.

Marketing Explained

What is phishing? I can promise you its not catching fish! Phishing attacks have become one of the most common online scams around. Fake emails from big named vendors like Amazon, PayPal and Best Buy happen EVERY DAY. The website and email looks convincing, they might know your personal details – it must be legitimate, right? Wrong! In a 2019 survey, Phishing accounts for 90% of data breaches and 30% of phishing messages get opened by targeted users (Verizon). It’s important to use extreme caution when it comes to online security. Triple check website URLs, never click on the links contained within emails and even call the supposed sender – Amazon, Best Buy, friends and family if you are just too unsure.

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